EveryMatrix Slot Trumps returns to Latin America this month and puts Colombian slot players under the microscope.

Trump’s fourth slot focuses on Colombia, which regulated iGaming in 2016, making it the region’s longest-running online market.

Slot Trumps Colombia: Latin America’s low-stakes market

It is also a market where slots perform strongly, accounting for around a fifth of online sales. However, Colombian players are not big spenders, data from EveryMatrix’s SlotMatrix shows.

Most top 20 games on SlotMatrix in the country average stakes of €0.34, giving Colombia the smallest average stake size in the Slot Trumps series. In fact, only 20% of top slots have an average bet of €0.5 or more.

In terms of betting frequency, Colombian players are comparable to those in Brazil, with an average of 254 bets per player. This is well below the betting odds shown on the Romania dashboard, where betting volume is 50% higher over a 90 day period.

Similar topics to Brazil

Colombia is no different from its Latin American neighbor Brazil when it comes to gaming themes. Just like the continent’s largest market, Colombian gamers prefer games with animals, fruits and fantasy themes.

And just like Brazilian players, wilds are the most popular base game feature, with free spins topping the list of bonus features.

However, unlike their neighbors to the south, EveryMatrix’s Slot Trumps show that Colombians are not adventurous and prefer a medium volatility game.

This could make Tiki Time Exotic Wilds, a Q4 2023 release from EveryMatrix’s Armadillo Studios, a good fit for operators looking to expand their LatAm presence. A medium volatility title with free spins, wilds and a fruit theme – this month’s recommendation for the market.

Click here to see the full breakdown of Colombian slots habits on the Slot Trumps dashboard.